Jennifer Lopez is setting the record straight about her skincare line, JLo Beauty, in a candid Instagram video shared on July 20.
The 55-year-old superstar took to her brand’s account to respond to fan questions, including one that specifically asked if she actually uses her own products. Lopez’s answer was clear, direct, and, as always, delivered with her trademark humor.
Lopez’s Response to the “Do You Use It?” Question
In the video, Lopez addresses the fan who asked, “Do you use this every day or just when the cameras are on?” With a laugh, she quickly responded, “That’s funny because I’m standing in my actual bathroom right now. No, I use it. I use it every day.”
The actress and singer made sure her followers knew that her skincare routine is not just for show, reinforcing her genuine commitment to her brand.
Insights on JLo Beauty Products
Lopez went on to share more about her brand, addressing a variety of fan comments. One user praised the texture of the JLo Beauty moisturizer, saying it “feels like silk.”
Lopez responded by explaining that the goal behind the product was to make it feel like “cashmere for your face” but with a clinical twist. “We want it to be like cashmere for your face, but make it clinically tested,” she said.
Another fan commented that JLo Beauty wasn’t “just another skincare brand” and that it “actually works.” Lopez humorously quipped, “Yeah, that was the point. You thought, what? I came to play? No.”
Addressing Price Concerns and Celebrity Brands
Lopez also took the time to address some of the more critical comments, including concerns about the price of the products. One fan expressed that the products were “too expensive,” to which Lopez responded, “Listen, I get it.”
She then elaborated, emphasizing the importance of investing in good skincare: “Your skin is something that you have to show up with every single day. So, if there is a little bit of splurge in you, I would say do it on skincare, without a doubt.”
Lopez didn’t shy away from addressing skepticism about celebrity skincare brands either. When a follower questioned the legitimacy of such brands, Lopez responded bluntly, “Some of it isn’t. It’s luxury skincare that is clinically tested and trust me, I don’t cut corners.”
The Journey Behind JLo Beauty
Lopez also shared a bit about the inspiration behind launching JLo Beauty. The brand officially launched on January 1, 2021, with eight products, and has since expanded to include newer offerings like the Beso Balm Lip Mask, introduced in 2023.
Lopez explained that the idea had been on her mind for over 20 years, saying, “Everywhere I went, I felt like everybody was always asking me about my skin. And as I got more mature, the questions came more often.”
She admitted that the constant questioning about her skincare ultimately led her to feel a sense of obligation to create a line. “It was actually very nice, but I realized that it was almost like an obligation. Like I had to put out a skincare line for everybody who was asking,” she shared.
Jennifer Lopez’s response to fans shows just how invested she is in her skincare brand. From personally using the products to standing by their quality and efficacy, Lopez is committed to delivering results with JLo Beauty.
Whether addressing price concerns or defending the legitimacy of celebrity skincare, she made it clear that her line is both luxurious and scientifically backed.
